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Fruit Cup Liqueur
Pimms
Pimms4.7(27 reviews)
Pimm's No. 1 is a classic gin-based liqueur, infused with a secret blend of herbs and citrus fruits. Originating in 19th-century London, it's the quintessential summer drink, famously served as a refreshing cocktail with lemonade, fresh mint, cucumber, and strawberries. Its balanced sweetness and botanical complexity make it a versatile base for creative cocktails.
Bottle Size
Selected Price
₹3,360/ 750 ML
Efficiency
₹134
per 30ml
ABV
25%
Region
United Kingdom
Category
Liqueurs
Type
Premium
State Excise Comparison
Compare Pimms Price Across Major Cities (2026)
Official retail vend prices vary across states due to excise duty, VAT, and transport tariffs.
✓
Lowest MRP in India
Gurgaon: ₹3,000
GoaViewing
Goa
Standard 750ml
₹3,360+12%
Gurgaon
Haryana
Standard 750ml
₹3,000
Delhi
Delhi NCT
Standard 750ml
₹3,570+19%
Lucknow
Uttar Pradesh
Standard 750ml
₹3,640+21%
Kolkata
West Bengal
Standard 750ml
₹4,430+48%
Jaipur
Rajasthan
Standard 750ml
₹4,640+55%
Hyderabad
Telangana
Standard 750ml
₹5,290+76%
Bangalore
Karnataka
Standard 750ml
₹5,430+81%
Mumbai
Maharashtra
Standard 750ml
₹6,570+119%
Rates cross-verified with State Excise Department notifications & authorized L-2 retail vends.
Prices range from ₹3,000 to ₹6,570 Official Regulatory Notice
Goa Liquor Laws & State Excise Policy (2026)
Retail prices and vend operations in Goa are regulated by the Commissioner of Excise, Government of Goa under the state excise framework.
Legal Drinking Age
18+ Years
Verified photo ID mandatory at retail vends
Operating Hours
09:00 AM – 11:00 PM
Closed on gazetted State Dry Days
Authorized Outlets
Licensed Retail Liquor Stores & Supermarkets
Possession Limit
Standard personal consumption; transit permit required for export
Inter-State Transit WarningCarrying liquor bottles outside Goa boundary requires an official Excise Transit Permit (max 2 bottles permitted with official receipt). Carrying without permit is a non-bailable offense in neighboring Karnataka and Maharashtra.
*Disclaimer: LiquorsAI is an informational database and price comparison platform. We are not affiliated with state excise departments and do not sell, facilitate, or deliver alcoholic beverages.
🇮🇳
Origin: India
India
The subcontinent has evolved into a global powerhouse of premium spirits, blending ancient distillation heritage with state-of-the-art master craftsmanship. From high-altitude Himalayan spring waters to coastal barrels in Goa, India's intense tropical climate accelerates oak extraction and barrel aging dynamically. This creates bold, robustly complex, and deeply spiced spirits with rich profiles in a fraction of the time required in cooler European climates.
Climate
Diverse tropical & temperate microclimates driving dynamic barrel maturation
Famous For
Amrut, Paul John, 1965 Spirit of Victory Rum, Rampur, Old Monk
Craftsmanship & Heritage
Pimms stands as a benchmark within the Liqueurs landscape. Produced by the legendary Pimms, this expression embodies a tradition of excellence specifically for the Goa market.
With an ABV of 25%, every bottle is distilled with precision, featuring notes of Citrus zest, Herbal botanicals, Sweet orange, Spiced tea, Light bitterness.
Flavor Intensity
sweet60%
smokey0%
spicy10%
fruity70%
body30%
🍽️ Perfect Pairings
🥩
Fresh fruit salads🧀
Light seafood dishes🍫
Cucumber sandwiches“The right pairing elevates both the spirit and the plate. We recommend serving at room temperature for the full aromatic experience.”
Expert Q&A
QWhat is Pimm's made from?
Pimm's No. 1 is a gin-based liqueur with a secret blend of herbs, spices, and fruit juices, including citrus and caramelized orange.
QHow do you drink Pimm's?
Traditionally, Pimm's is served as a 'Pimm's Cup' – mix 1 part Pimm's with 3 parts lemonade or ginger ale, add ice, and garnish with fresh mint, cucumber, strawberries, and orange slices.
QWhat is the alcohol content of Pimm's?
Pimm's No. 1 has an ABV of 25% (50 proof).
QCan Pimm's be used in cooking?
Yes, Pimm's can be used in desserts like jellies, sorbets, or as a glaze for grilled fruits and meats, adding a sweet herbal note.
QIs Pimm's gluten-free?
Pimm's is made from distilled grains, so it may contain trace gluten. However, the distillation process typically removes gluten proteins, but those with celiac disease should consult the manufacturer.
Sommelier Tasting Profile & Notes
Palate dimensions, aroma evaluation, and user tasting impressions
AVERAGE RATING
4.7
Based on 3 Reviews
Tasting Dimensions
👅
4.7 / 5.0Taste & FlavorComplexity and palate richness
💎
4.7 / 5.0Value for MoneyPrice to quality benchmark
✨
5.0 / 5.0Smoothness & FinishMellowness and lingering aftertaste
Rating Distribution
Breakdown of reviewer opinions
4.7/5
3 Tasting Scores
5 Star
67%
4 Star
33%
3 Star
0%
2 Star
0%
1 Star
0%
✦
Beverage Specialist Tasting ProfileScores and aroma profiles synthesized from master distillers, sommeliers, and verified community tasting submissions.
Community & Sommelier Notes (3)
SS
Subhashis Sen
Tasting NotePanaji, Goa • May 12, 2026
Taste: 5/5Value: 5/5
“Absolutely spectacular! Visited a local outlet in Panaji and picked up Pimms. At ₹3,360 in Goa, this represents incredible value. The notes of Citrus zest and Herbal botanicals pair phenomenally well with home-cooked Pork Vindaloo. Highly recommended!”
AB
Ananya Banerjee
Tasting NoteTito's Lane, Goa • May 07, 2026
Taste: 4/5Value: 5/5
“A highly sophisticated Liqueur by Pimms. Wonderfully smooth on the throat with subtle hints of Citrus zest and Sweet orange. Serving this neat during a family gathering in Tito's Lane was a major hit, especially alongside local Goan Fish Curry!”
SM
Siddharth Mukhopadhyay
Tasting NoteCalangute, Goa • April 29, 2026
Taste: 5/5Value: 4/5
“I'm thoroughly impressed by Pimms's execution here. The palate is extremely rich with a refined finish highlighting Herbal botanicals. At the Goa price of ₹3,360, it's easily one of the best choices in its segment paired with Baked Sandesh.”
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